TO: All retail partners
FROM: Justin Cantoni, Director of Sales
DATE: 5 September 2019
SUBJECT: New distribution partner – Twin Cities
To our loyal supporters,
We are thrilled to announce that Fair State Brewing Cooperative has signed with Capitol Beverage to be our new distribution partner in the Twin Cities. Capitol is one of the premier distributors in the area and they have the resources to substantially grow our presence in our home market.
We feel that Capitol has a clear vision of each of our roles within the industry, and they also demonstrated a set of values as individuals and as a company that closely aligns with us as a business. We have been impressed by the leadership at Capitol and are confident that we have found the best distribution partner in the Twin Cities. The feedback we have received from you, our retail partners only reinforced our decision.
We understand that this transition has caused uncertainty and we are forever grateful for your continued support as we move into the next chapter. Capitol sales representatives will begin selling Fair State products on September 5.
We will continue working with Bernick’s in northern Minnesota and are thankful for all the support they provided us in the Twin Cities through our most formative years.
We are excited for the future of Fair State in the Twin Cities and hope to find many new supporters along the way!
Director of Sales